Archive for the ‘Promotional Ideas’ Category
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Feverfew Frock
04 Jul 2025A joyful day in the garden turns a crop of perennials into a charming garment Photography by Alex Dickey Andee…
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Blooming Bride
04 Jul 2025Hundreds of creamy tulip petals bring romance to a bridal gown Photography by Tess Schilke Growing and designing wedding florals…
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Slow Flowers Journal – Summer 2025
03 Jul 2025Botanical Couture Issue for AMERICAN FLOWERS WEEK summer in bloom. Welcome to our 2025 Botanical Couture edition celebrating American Flowers Week! As the…
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Celebrating American Flowers Week 2025
02 Jul 2025As the original domestic flower promotional campaign, American Flowers Week was founded in 2015. By 2016, we commissioned our first botanical couture…
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Q&A with Jenny M. Diaz, American Flowers Week 2025 Featured Artist
02 Apr 2025The American States Quilt Block Series, a hand-painted collection Slow Flowers Society has relied on the creative talents of Jenny…
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A Floral Tribute to RBG – Redux
03 Dec 2024A collective of Seattle area florists reimagines judicial collars with botanicals Tammy Myers, founder of Seattle-based LORA Bloom, designed…
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Celebrating American Flowers Week: A Floral Masquerade
04 Jul 20242024 Botanical Couture Look Five: A trailing skirt “grows” from the garden Linda created the full-length skirt from a base of…
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Celebrating American Flowers Week: Past and Present
02 Jul 20242024 Botanical Couture Look Three: Summer Romance Last summer, Alanna Messner-Scholl expressed her fashionista talents in an Instagram post featuring…
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Celebrating American Flowers Week: Strands of Gold
01 Jul 20242024 Botanical Couture Look Two: Designing with Dried Flowers In her new book, “Designing with Dried Flowers” (Clarkson Potter, 2024),…
