CA Grown: Flower Power! Using Custom Botanical Dresses to Promote Locally Grown Flowers
11 Tuesday Jun 2024
Written by Debra Prinzing in American Flowers Week 2024, Botanical Couture, Floral Design, News & Events
We’re so excited to share this just-released story from CA Grown, the agricultural marketing and branding agency that promotes California’s crops — including cut flowers! It tells the story of Jenny M. Diaz, our Slow Flowers Society graphic designer, who also provides design services to CA Grown.
Jenny has designed four botanical couture looks for American Flowers Week – she’s a multi-media artist who fell in love with our campaign years ago and who has contributed some incredibly beautiful floral fashions over the years. This year, her friends at CA Grown asked to join in the fun. In addition to their story, the agency will also share social media posts during American Flowers Week (June 28-July 1). You can follow CA Grown here.
