american flowers week

American Flowers Week 2023: Botanical Couture

Slow Flowers Journal Summer 2023 Edition

As a returning American Flowers Week botanical couture designer, Jennifer Reed of Jennifer Designs Events imagined a model dressed in all white florals -- locally-grown peonies and sweet peas -- and posed her as an timeless female statue, transporting us to a neoclassical garden of the 1920s. (c) Haley Richter
As a returning American Flowers Week botanical couture designer, Jennifer Reed of Jennifer Designs Events imagined a model dressed in all white florals — locally-grown peonies and sweet peas — and posed her as an timeless female statue, transporting us to a neoclassical garden of the 1920s.
(c) Haley Richter

BLOOM Imprint and Slow Flowers Society have lots to celebrate, including American Flowers Week (June 28-July 4), our eighth annual promotion. At its heart is our botanical couture collection and we love showcasing Slow Flowers’ floral artists, farmer florists, and growers as they interpret and express season, place and story through wearable floral fashions. This issue is free to Slow Flowers Members as a membership benefit (Look for the link in your in-box).


Our American Flowers Week branding, illustrated by artist April Lemly 
Learn more and download our graphics here.

Sneak Peek into our Issue:

Florals give menswear an upgrade

Design by Tara Folker, Splints & Daisies
Lancaster, Pennsylvania
Photography by Madeline Isabella
FLOWER SOURCES:
Splints & Daisies, https://www.instagram.com/splintsanddaisies/
The Rustic Bunch, https://www.instagram.com/therusticbunch/
Riverside Blooms, https://www.instagram.com/riversideblooms/
MODEL: Kris Boston
VENUE: Splints & Daisies garden, Lancaster, Pennsylvania


The Romance of Peonies

Design by Jennifer Reed, Jennifer Designs Events
Mullica Hill, New Jersey
Photography by Haley Richter, @haleyrichterphoto
FLOWER SOURCES:
Owlet Farms, Pilesgrove, New Jersey, @owletfarms
CamFlor Inc., Watsonville, California, @camflorinc
Muth Family Farm, Williamstown, New Jersey, @muthfamilyfarm
MODEL: Brooke G. @brookeitlist
HAIR + MAKEUP: Jessica Saint Beauty @jessicasaintbeauty
and Toni Burke @toniburke_muah
VENUE: Hagley Museum, Wilmington, Delaware, @hagleymuseum
TABLE STYLING: Shannon Wellington @shannonwellingtonweddings
DESIGN ASSISTANCE: Jennifer Bender @thisholidayhouse


Tú tienes mi corazón

Design by Niesha Blancas, Fetching Social Media
Fresno, California
Photography by Niesha Blancas, @nieshamonay
FLOWER SOURCES:
CamFlor Inc., Watsonville, California, @camflorinc
MODEL: Irys Jazmin Flores, @irysjazmin
HAIR + MAKEUP: Irys Jazmin Flores
VENUE: Calwa Park, Fresno, California, calwarecreation.org
DESIGN ASSISTANCE: Ana Quinata, @anaquinata


Cutting Garden Couture

Design by Blair Roberts Lynn, Sweet Blossoms
Ijamsville, Maryland
Photography by Kirsten Smith Photography, @kirstensmithphotography
https://www.instagram.com/kirstensmithphotography/
FLOWER SOURCES:
Dahlias, Lisianthus, Marigolds, Celosia, Ostrich Fern, Snapdragons, Hydrangea (Grateful Gardeners, @grateful_gardeners); Hydrangea blooms and foliage (Sweet Blossoms, @thesweetblossoms)
MODEL: Tanya Ferrell
HAIR + MAKEUP: Tanya Ferrell
VENUE: Grateful Gardeners Farm, Poolesville, Maryland, @grateful_gardeners


Flowers in His Hair

Design by Sarah Wagstaff, SUOT Farm & Flowers
Burlington, Washington
Photography by Cecily Gubitosi Photography, @cecilygubitosiphotography
https://www.instagram.com/cecilygubitosiphotography/
DESIGN + CONCEPT: Sarah Wagstaff, SUOT Farm & Flowers, @suotfarm
https://www.instagram.com/suotfarm/
DESIGN ASSISTANCE: Olivia Yates O’Donnell, FloravoreNW, @floravorenw
https://www.instagram.com/floravorenw/
FLOWER SOURCES:
SUOT Farm & Flowers: tulips, peonies, frittilaria, ranunculus, poppies, daffodils, ferns, spanish blue bells, bleeding heart, alliums, lilac, violas, hellebores, foreget-me-not, grasses, ivy, cedar, and clematis.
MODELS: Steve , Keith Chaplin, Huck Chaplin
VENUE: SUOT Farm & Flowers, @suotfarm
Burlington, Washington


Urban Secret Garden by Nan Matteson of Queen City Flower Farm and Linda Spradlin of In the Garden Flower Farm

Design by Nan Matteson, Queen City Flower Farm
Cincinnati, Ohio
Linda Spradlin, In the Garden Flower Farm
Seven Mile, Ohio
Photography by Jill Bader @jillmbader
https://www.instagram.com/jillmbader/
DESIGN + CONCEPT:
Nan Matteson, @queencityflowerfarm and Linda Spradlin, @inthegardenflowerfarm 
FLOWER SOURCES:
Collar: Dried amaranthus, craspedia, love-in-the-mist, celosia (plume and crested) scabiosa, gomphrena, spirea, dock, foraged grasses.
Secret Garden: redbud, tulip, bluebell, daffodil, hyacinth, hellebore, columbine, moss. All flowers grown by designers.
MODEL: Carmen Sanders @Carmen.sanders3
VENUE: Cincinnati Art Museum. Cincinnati, Ohio @cincyartmuseum

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